Belinda Bawa, the Great Illustrator

Fashion illustration has been around for decades, but it is only in recent years that this profession has been receiving the importance it deserves. The job of a fashion illustrator is to work closely with a fashion designer and illustrate on paper the ideas in the designer’s mind. For this, an illustrator’s creation can be as precise and detailed as possible or as vague as they please and add as much dramatics they see fit. An aspirant pursuing this career line can opt to join a fashion house, join a particular designer or just fly solo.

Fashion illustration in India still has a long way to go, but thankfully the foundation is already set. Belinda Bawa, a leading illustrator of our time, is one of the first known illustrators. It started with the design project for the film Devdas. Neeta Lulla who was working on the costumes for the film approached Belinda to create dramatic and elaborate designs. After this there was no stopping her from charting new heights.

Though a famous fashion illustrator now, she has done and experienced a host of other things. From teaching to writing, this talented lady has done it all. Her experience includes Visual Merchandising comprising names like Burlingtons at the Taj (Mumbai), Vikram Phadnis (Design Studio). Over the years she has supervised backstage with backstage managers Vahbeez and Delnaz in over fifty fashion shows for designers like J.J. Vallaya, Abu Jani, Sandeep Khosla, Neeta Lulla, Wendell Rodricks and Tarun Tahiliani among others. 

She worked briefly as a Fashion Consultant for Sheetal Departmental store. Accessory designing too falls under her profile. She designed and developed Avant Grade accessories for a collection presented in India, Dubai, UK for Vikram Phadnis, Neeta Lulla, Rohit Verma and others. She did not even leave writing; she wrote articles on fashion events and trends for a website.

Belinda’s illustration expertise was seen in films too. She did detailed costume illustration for films like Devdas, Kisna, Aisha and the list goes on. 

The illustrator even ventured into the field of teaching. She taught S.N.D.T. Women’s University as Asst. Professor to Wendell Rodericks for History of World Costume. Raheja University, N.I.F.T (National Institute of Fashion Technology), C.E.P.Z Institute of Textile and Fashion Technology, Mod Art Institute of Management along with which she conducted personalized workshop and crash courses in illustration and design. Belinda is currently a Faculty at Whistling Woods Neeta Lulla School of Fashion where she shares her experiences and expertise in the field of illustration with young aspirants.