Fashion is a huge
industry, but not everyone belonging to this creative field has pocketed a
degree in fashion designing. A large number of the population in the fashion
world are indirectly but crucially related to the ongoing developments of the
industry. Fashion Journalism is one such genre that may not be a direct branch
of fashion designing, but is absolutely necessary for the field to thrive.
Journalism is a
familiar area but mixing fashion into it results in one of the most intriguing
professional choices. There are a lot of writers with an eye for fashion who
combine their skill sets and become a fashion journalist. Anyone who is
writing, critiquing or reporting falls under this genre. Magazines and
newspapers are the major outlet, but books, fashion related reports on
television, online magazines, websites and blogs has also been a means of
fashion journalism.
The job description
of a fashion journalist can vary according to their personal choices. Characteristically
their work involves writing and editing articles, or to formulate and style a
fashion shoot. They spend a good length of time researching and conducting
necessary interviews. Covering fashion shows and being up to date with the
current trends are also included under the job criteria. A fashion journalist
needs to have a healthy and active communication with photographers, designers
themselves and the public relations specialist.
Meher Castelino |
Though a rather new
genre, it is not an unexplored area. Meher Castelino is a fashion journalist
who has done exceedingly well. Another name that pops up is Nimisha Tiwari,
Editor at Economic Times- Travel, Times of India. She strongly believes that
academic guidance in this field not only helps in gaining a better
understanding of the craft and the medium but also makes one confident of what
needs to be conveyed to the wider audience. Fashion education and business is
getting more organized and this is the best time to make the most of the varied
opportunities available. Fashion Journalism has the potential to help you make
a career. Knowledge in the subject will also help fashion journalists to make
interesting and informative stories on the latest fashion trends to hit the market.
Nimisha Tiwari |
In order to write accurately along with being engaging, understanding fashion is necessary. There are courses that will aid you in getting just that, like the courses at Whistling Woods Neeta Lulla School of Fashion that helps in understanding all aspects of the fashion industry.
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